Brunch Elecronik

Country
Spain
Spain
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Overview

Brunch Electronik in Ibiza is an offshoot of the popular Brunch-In series, known for its unique blend of daytime partying, electronic music, and community feel. Originating in Barcelona since 2011, Brunch-In began as a fresh concept that combined the relaxed atmosphere of a Sunday brunch with the energy of an outdoor electronic music festival.Initially known as Brunch in the City and Brunch in the Park, the brand was rebranded to Brunch Electronik to reflect its growing presence and diversity.

Its success in Barcelona and other cities like Madrid, Lisbon, and the winter season in Andorra, has led to the brand's expansion to Ibiza, the global epicenter of electronic music and party culture.

Ibiza, with its world-class venues, and home to the very best electronic music offered a natural progression for Brunch Electronik. However, unlike the island’s typically nocturnal events, Brunch Elektronik brought something different—a daytime experience that ran from the late morning into the evening. This concept appealed to a diverse crowd, from hardcore electronic music fans to those simply looking to enjoy a laid-back day with great music and food.

Brunch Electronik Ibiza debuted in 2019, instantly gaining popularity. It was held at Benimussa Park, a unique venue on the island, known for its open-air setting and rustic charm, which perfectly complemented the event’s ethos. The venue’s multiple stages, open spaces, and quirky elements like animal sculptures and art installations created an immersive experience that distinguished it from other events on the island.

The brand returned to the former site of Benimussa Park in 2024, at 528 Ibiza, owned by IRG, the force behind Ibiza Rocks and other venues.

Musically, Brunch Electronik Ibiza continues to feature well-curated line-ups and live performances with top-tier DJs and electronic music artists attracting both locals and international visitors. The event’s commitment to quality music and production has solidified its reputation as a must-attend for electronic music lovers.

Beyond music, Brunch Electronik Ibiza also emphasized inclusivity and community. They have prioritized social responsibility through partnerships with local NGOs and its own foundation, Social Fooding, which addresses food waste and hunger in local communities. Additionally, it supports inclusivity initiatives, such as LGBTIQ+ rights, through collaborations with organizations like the Observatory Contra l’Homofòbia.

Brunch Electronik celebrated its 10th anniversary in 2023.