The Studio, The Road, and The Groove: An Interview with James Wyler

James Wyler

From the Ground Up: A Chat with Max Dean

Max Dean

United States

Superior Ingredients

Superior Ingredients Roof

City Airport

Mason Collective present MVSON WORLD 2023

Max Dean Unveils Highly Anticipated Summer ID 'Future Looks Bright'

[Op-Ed] Building a Bolder and More Vibrant House Music Ecosystem, For All

Debut

deadmau5 and Richie Hawtin Among Speakers for Beatport’s Inaugural ReConnect Summit in New York

United Kingdom

Romania

romanian electronic

Mahony

Etienne

neue deutsche welle

Falco

, one of house music’s fastest-rising stars, will be performing on The Roof at Superior Ingredients on February 16th, 2025. Known for his groove-heavy beats and bold, retro-inspired sound, Max has been blowing away audiences worldwide and amassing a massive following. Since his breakout track 

 in 2021, he’s become a sought-after talent, releasing tracks on renowned labels such as Hottrax, Repopulate Mars, Eastenderz, Deeperfect, and Solid Grooves.

Max Dean is not just a performer; he’s a leader in the house music scene, dedicated to growing the genre and mentoring emerging talent. His record label and event series, neXup, has quickly become known for spotlighting fresh voices and pushing innovative sounds to the forefront of the genre. Through neXup, Max champions a sustainable, forward-thinking community within house music, fostering the next generation while continuing to evolve his own sound.

Reckless (2024)

Beyond his studio achievements, Max is a familiar name at some of the world’s most iconic clubs and festivals. He’s played at DC-10 in Ibiza, Creamfields, Club Space in Miami, The Beams in London, and We Are Festival, along with other popular venues across Europe and the UK. Max has shared the stage with top industry names like Jamie Jones, Michael Bibi, Archie Hamilton, and Richy Ahmed, cementing his influence and presence in the house music world. His performances are celebrated for their high energy and seamless flow, creating an atmosphere that pulls listeners deep into the rhythm.

The Roof at Superior Ingredients is the ideal setting for Max’s powerful, deep tech sound. With its expertly crafted sound system, retractable glass ceiling, and panoramic city views, this venue offers an immersive and electric atmosphere. Here, Max Dean’s dynamic sound and the energy of the crowd will merge under the open sky, creating a night of unparalleled rhythms. Don’t miss this opportunity to experience Max Dean at his best, in one of the most magical music spaces in the city!

Gray Area's new venture, "Debut," aims to bridge the international house music community by bringing established and emerging artists to cities they've never performed in. This initiative seeks to expand artists' fan bases and provide fans with fresh, exhilarating musical experiences. Having played a role in introducing major artists and brands like elrow and Awakenings to new audiences in the past, Gray Area believes in the magic of first-time experiences. By promoting artists in new venues and cities, they hope to cultivate a thriving, unified house music ecosystem. Debut is not merely a marketing strategy but embodies Gray Area's commitment to fostering collaboration, unity, and musical discovery.

Debut: Max Dean New York Headline Debut

uk house

Sam Divine

Germany

Melanie Ribbe

tech house

uk tech house

Late Replies

Branqueeno

disco house

LEFTI

Sam Divine w. Melanie Ribbe, Late Replies & More

bass house

house

Martin Ikin

Robyn Balliet

Spain

spanish techno

Bastian Bux

Madison Park

dance pop

Will Sass

Martin Ikin w. Bastian Bux, Robyn Balliet

Italy

italian tech house

Blackchild

Sante Sansone

HVNLEE

Vithz

Debut: ATARASHI NYC w. Blackchild, Sante Sansone + More TBA

melodic house

Durante

Sanvero

AXELA

artemis orion

progressive house

deep house

Braxton

Durante w. Braxton & Guests

Bijou

Dillon Nathaniel

ero808

BERK

bassline

kyogre

BIJOU w. Dillon Nathaniel, Ero808, BERK & Kyogre

experimental house

Sofia Kourtesis

lo-fi house

Laurence Guy

DuNE

Anish Kumar

BLUE

BLUE: Sofia Kourtesis, Laurence Guy, Lauren Murada

Deeper Purpose

electroclash

indie dance

Rex The Dog

Trace

MISS PIPS

Argentina

Blank Sense

Deeper Purpose w. Rex The Dog & Trace

deep euro house

minimal melodic techno

Jonas Saalbach

deep techno

Ae:ther

polish techno

ANII

Nuran

PAGODA

Jonas Saalbach w. AE:THER & ANII

Kyle Walker

Kyle Walker & Friends

canadian electronic

electro house

electronic trap

fidget house

turntablism

A-Trak

Melé

Alessandra Jamarne

Doubleheader

Gray Area is pioneering the "Doubleheader" event series, drawing inspiration from back-to-back baseball games to showcase artists with similar styles but unique fan bases. By having one artist follow another and culminating in a collaborative back-to-back (B2B) set, Doubleheader aims to create a powerful platform for musical discovery and cross-pollination. Embracing the "B2B" spirit, the initiative seeks to introduce audiences to new sounds while strengthening the dance music ecosystem.

Debut: Max Dean New York Headline Debut

Lineup