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 On Friday, July 17, elrow returns to New York for a special edition of 

 at Pacha NYC, taking over the venue from 8 PM to 4 AM.

Leading the lineup is UK powerhouse and Trick label boss Patrick Topping. Gene Farris, the longtime global ambassador of Chicago's iconic house sound, alongside fellow Chicago native J. Worra are not to be missed. Also on the bill are German elrow resident Tini Gessler, rising UK duo RSquared, Grace Arribas, Frank Storm, Puerto Rican house favorite Luna Mar, and Philadelphia's own HVNLEE, the Gray Area resident who will kick off the night behind the decks.

Bringing one of its most visually ambitious concepts to the city, elrow once again transforms the dance floor into a living world where music, art, performance, and imagination collide.

Known around the world for its larger than life productions, elrow has spent more than a decade redefining what a party can look like. From Ibiza residencies to sold out events across major cities, the Spanish born brand has built a reputation for creating experiences that blur the line between nightlife and fantasy.

For this New York appearance, elrow brings Dance With The Serpent, a concept created alongside acclaimed artist NYCHOS. Inspired by transformation, movement, and the symbolism of the serpent, the theme invites guests into a realm where reality bends and every corner reveals something unexpected.

Throughout the night, Pacha NYC will come alive with rainbow colored installations, surreal anatomical artwork, mythical characters, and roaming performers drawn from the NYCHOS universe. Embodied serpents, witches, spirit animals, Medusa, Anubis, Nefertiti, and Horus are just a few of the figures set to emerge from this immersive environment.

As one of dance music's most recognizable event brands, elrow continues to build entire worlds around its themes, from Hallucinarium and Delusionville to Neo Kaos Garden and Kaos Garden. Dance With The Serpent adds another chapter to that story, inviting attendees to step into an environment centered on movement, renewal, and discovery.

With Pacha NYC serving as the backdrop, the night brings together two brands with deep roots in Spain and Ibiza. The result is an experience built for those looking for something beyond the ordinary, where every detail contributes to an atmosphere unlike anything else happening in the city this summer.

elrow NYC: Dance With The Serpent

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