FLOW

FLOW, the brainchild of Dutch DJ and producer Franky Rizardo, is more than a name—it’s an international movement in the house music scene. Since its inception in 2015, FLOW has grown from a weekly radio show into a multi-faceted brand encompassing a renowned event series and a record label, LTF Records. Rooted in the energy of house music, FLOW is about creating spaces where music, people, and atmosphere come together seamlessly.

What began as a weekly radio show on Dutch station SLAM! quickly took on a life of its own. FLOW evolved into live events that soon gained international recognition, hosting over 20 shows annually, from intimate gatherings to major festival stages. FLOW’s ethos centers on creating an environment where people can immerse themselves in the music and enter a “flow state”—a concept that has shaped the brand’s identity and its global appeal.

FLOW has hosted stages at some of the most prestigious festivals and venues in the world, including Pacha Ibiza , fabric London, Amsterdam Dance Event (ADE) and Extrema Outdoor. The brand is also behind the FLOW Freedom Festival, an event that attracts thousands of attendees annually and highlights the blend of established and emerging talent that makes FLOW events unique. In 2023, FLOW partnered with Dutch party brand JOY, hosting a festival that brought together 14,000 attendees, further cementing its reputation as a leader in the house music scene.

In 2020, Franky Rizardo launched LTF Records (Listen to Flow), extending the FLOW brand into a platform for artists to release music that embodies the brand’s groove-heavy sound. LTF Records has become a hub for both rising talent and established names in house music. Artists like Simone Liberali, Tre Reynolds, and Ferra Black have released standout tracks on the label, alongside Franky’s own chart-toppers like "Bloom" and "Dance to the Rhythm".

LTF Records reflects FLOW’s emphasis on quality and curation, releasing music that resonates with audiences on and off the dancefloor. Tracks from the label have amassed millions of streams and are regularly played at top festivals and clubs worldwide.

Franky Rizardo’s journey into music started at a young age. By 12, he was already spinning vinyl and dreaming of a future in music. Over the years, Franky’s dedication to house music has propelled him to global stages, including Tomorrowland, Mysteryland, and Music On, and in iconic venues including fabric (London), Amnesia (Ibiza), and Sound (Los Angeles). His ability to connect with audiences through his sets and productions is at the heart of FLOW’s success.

Known for sampling iconic tracks from the 80s and 90s and reworking them into fresh house tunes, Franky blends nostalgia with modern energy. His innovative take on music, combined with his ability to curate meaningful experiences, has made FLOW a trusted name in house music.

FLOW events are known for their seamless integration of sound, setting, and people. The brand’s ability to bring people together is reflected in the diversity of its lineups, featuring artists like East End Dubs, Prunk, Sidney Charles, and Lauren Lo Sung.

As FLOW continues to grow, the brand is expanding into new territories, including the U.S., Australia, and Asia. The future promises more one-of-a-kind experiences, unique locations, and a broader platform for artists to showcase their talent.

FLOW is not just an event series or a record label—it’s a space where people can connect through the universal language of house music. Whether at a festival stage, an intimate gathering, or through a track released on LTF Records, FLOW is all about creating moments that resonate and inspire.